All things Volkswagen - History & Today

Volkswagen expanded its product line in 1961 with the introduction of four Type 3 models (Karmann Ghia, Notchback, Fastback, and Squareback) based on the new Type 3 mechanical underpinnings, and again in 1969 with the larger Type 4 (411 and 412) models. Even through the 60s and 70s, the Beetle manages to stay on top of sales, despite the fact that it was becoming obsolete. Reliability, easy maintenance and reduced fuel consumption made the car remain a consumer favorite. On February 17th 1972, Volkswagen celebrated selling over 15 million units of the Beetle sold, thus surpassing the Ford Model T as the most popular car in the world, a title which it still holds to this day.